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The importance of all natural skincare products

The UK market is waking up to the benefits of natural skincare. Increasingly, British women are opting for skincare products with ingredients sourced not from a laboratory but from nature, and men are starting to follow suit. Natural skincare and beauty products are proven to be as (if not more) effective than synthetic alternatives and, with raised awareness of health risks associated with ingredients in daily skincare products (such as parabens), people are newly alert to the benefits of familiar natural ingredients like Lavender, Vitamin C and Caffeine.

While this is a positive shift overall, it throws up the problem of countless brands that start to make misleading “natural” claims about products. These could involve either a low concentration of natural ingredients, or ingredients of inferior (and therefore weaker) quality. As the popularity of natural skincare escalates, consumers need to be more discriminating about what they buy. They should be shopping for brands using 100% natural ingredients – in other words, all natural skincare products.

Retinol is perhaps the best example of how a consumer might become confused. With proven preventative and remedial benefits to ageing skin, Retinol is currently the favourite ingredient amongst skincare companies and consumers alike for tackling fine lines and wrinkles. Retinol helps to fix photo-ageing, brown spots, acne, roughness and collagen-breakdown. A metabolized form of Vitamin A, Retinol also happens to be natural and a longstanding go-to ingredient for natural skincare.  But the sheer volume of skincare brands claiming to use it in their anti-ageing products means that consumers need to search harder. In other words, it’s not enough for a product simply to contain Retinol. It should be used in tandem with other powerful natural ingredients like Hyaluronic Acid and Vitamin C, not compromised by chemicals.

All natural skincare products allow nature to do its work uninterrupted by man-made substances. By opting for all natural skincare products over those containing just some natural ingredients you are more likely to choose a more effective brand with a conscience. This means investing in powerful natural substances – such as Retinol – and not compromising them with nasty synthetic ingredients containing the likes of parabens. It also means endowing your skin with higher concentrations of naturally active ingredients and the best natural results possible.

Find out more about the benefits of using all natural skincare products by visiting website.  This Works retails range of award-winning natural skincare products, including bodycare, bath and sleep products with a contemporary style that work for you and the world. They offer Free Delivery on all orders (UK and Ireland).